In their latest financial report, Capcom has showed their income and profit has sloped down by 50%. When they are asked if they are considering to raise the game prices to $69.99, Capcom has stated to their investors that they have no such plans as of currently, and the games that are sold will have a long sales span of 5~ 10 years, including discounts and sales to maximize the sales profit and count.
“We have no specific plans to do so at this time. We are engaged in strategic pricing, including carrying out discount sales, with an emphasis placed on how far we can maximize sales volume for a given title in the five to ten years following its release.”